Mobile Phone Subscribers
Balancing minimal resources

The Mobile Phone Subscribers Microworld is a simple stand-alone simulation that deals with word-of-mouth and customer churn issues, the growth in subscribers, and the challenge of creating the capacity required to sustain high levels of growth.

Although cell-phone markets are now mature, the same mechanisms repeat every time a new generation of technology is launched.

This game introduces and demonstrates the important dynamic concepts of accumulating resources [subscribers] and capacity limits. Players have two main items are under their control - marketing and the ability to increase network capacity.

Mobile Phone Subscribers + 'Screenshot'

A simple game showing how feedback amongst customers can drive growth beyond what advertising alone can achieve, and how capacity constraints hold back that growth.

This game demonstrates that balancing resources even with as few as two key resources can be a challenge.

Play a demo

Play demo Create a game as a guest and see the reports etc that are available. Access is limited and games run for a few periods only.

Next steps

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Teachers can request access to full game and inspection documentation for evaluation

More resources

How it works - the process of evaluating and setting up an event, illustrative teaching schedules and suggestions for assessing student performance.